Title: Efficient product information management with Lobster_pim.
Speaker: Peter Scheuerl, Martin Bjorheim
Constantly updated product information across all distribution channels. Around the clock. Indispensable, to say the least. But every medium has its own specific set of rules. A webshop needs different information in a different format than, say, an in-house portal or a product catalogue. That’s where Lobster_pim comes in. The central platform for product information management helps ensure all information is kept up-to-date. Never lose sight of the bigger picture – even when dealing with complex products. Make it multilingual. Our webinar will give you a first look at Lobster_pim and show you how to integrate the information flow optimisation tool within your data stream.