Where Were You When Supply Chains Became AI-Ready?

Dr. Muddassir Ahmed is a globally recognized supply chain expert, keynote speaker, and Founder & CEO of SCMDOJO—a leading platform empowering professionals with practical tools, expert insights, and cutting-edge knowledge. With 19+ years of leadership across the UK, Europe, the Middle East, and Asia, he has managed multimillion-dollar operations for Bridgestone, Doncasters, Eaton, and Volvo Cars. Ranked among the Top 10 Global Supply Chain Influencers by Supply Chain Digital, he holds a PhD from Lancaster University and is a Six Sigma Black Belt. Through SCMDOJO’s 100K+ community, he champions supply chain excellence, digital transformation, and leadership for a resilient future.

Maximilian Birle (born 1985) has spearheaded the Sales & Service Telematics and Digital Services department at Fahrzeugwerk Bernard Krone GmbH & Co. KG since 1 April 2021. With over a decade of experience in digitalisation projects for global industrial leaders, he now drives Krone’s vision for seamless trailer integration. Maximilian is passionate about revolutionising data interexchange to create intelligent transport ecosystems, combining innovation and user-centric design to redefine efficiency and reliability in modern logistics with solutions like the Krone Smart Assistant.

Maarten van der Borden is a transformation leader with a career spanning both military and corporate environments, known for bridging the gap between strategy and execution. He has led complex, cross-functional programs across procurement, finance, IT, and shared services—consistently delivering lasting impact in challenging settings.

With a focus on turning strategic ambition into operational reality, Maarten is recognized for transforming underperforming functions into high-performing operations. He specializes in simplifying complexity, aligning stakeholders, and breaking down silos to drive sustainable change across organizations.
Whether optimizing global processes, designing new operating models, or guiding senior leadership through critical transformation, his work is rooted in creating tangible outcomes and long-term value.

Jonas Bürkel is a Senior Solutions Architect at Amazon Web Services (AWS), advising manufacturing and automotive customers on cloud technology and digital transformation. With 10 years of experience, he specializes in industrial supply chain innovation combining learnings from Amazon with AI and analytics. As tech lead for industrial efficiency and data spaces, Jonas focuses on advancing secure cross-organizational data sharing and sustainability in manufacturing operations.

As a Domain Advisor Expert in the Global SAP Supply Chain Management, Manuel Flubacher drives global business development within SAP’s logistics segment.

Leveraging two decades of specialized industry experience—including 10 years in freight forwarding and logisticsand another 10 years in the software sector—he specializes in helping organizations digitize, streamline, and boost the efficiency of their supply chains using innovative SAP technologies. Furthermore, he regularly shares his expertise on SAP podcasts, guiding business leaders on developing resilient supply chains to successfully navigate a dynamic market environment.

Chantal Gouka, CEO of Beurtvaartadres, has a proven trackrecord in digital transformation in logistics. With over 25 years of experience in the logistics industry, she has led groundbreaking initiatives that redefine supply chain efficiency and sustainability. At the Port of Rotterdam, Chantal drove digital innovation with solutions like Navigate. As the initiator of Routescanner, she launched a neutral global platform empowering smarter container transport decisions. Her vision: leveraging technology and collaboration to accelerate the logistics sector toward a sustainable future.

Matthew Griffin is a globally recognised futurist and founder of the 311 Institute. He advises governments, global brands, and investors on how to envision and build the future through emerging technologies and strategic foresight. A trusted voice on innovation and exponential change, Matthew helps organisations anticipate what’s next – from AI and intelligent machines to the future of education, mobility, and industry. He’s a G20 contributor, author of Codex of the Future, and a regular commentator in global media including the BBC and CNBC.

Twan Hendrickx is Teamlead Business Process Management & IT Operations at Caroz, a 4PL control tower specialist managing end-to-end supply chains for its customers.

Twan joined Caroz in 2022, bringing 15 years of experience in transport operations and process engineering at logistics services provider H.Essers.

He has led multiple process optimisation and integration projects. His work focuses on insourcing and scaling EDI/API integrations, standardising customer onboarding, and enhancing data quality.

Wout is a driven policy advisor at the intersection of ICT, transport and logistics. He translates top-sector policy into tangible benefits for entrepreneurs and develop logistics ICT standards by connecting service providers, shippers and ICT suppliers. He manages the logistics ICT expertise centre SUTC and drive the development and adoption of the Open Trip Model. He is involved in DALTI, TransFollow (e-CMR), i-SHARE, DefLOG and the Basic Data Infrastructure. With extensive knowledge of logistics processes, container shipping, hinterland transport and IT, his ambition is clear: eliminate manual data exchange and make secure, efficient digital data sharing the norm.

Menno Lambooij is the co-owner of Adabt IT B.V. and the Chairman of DALTI, the Dutch Association of Logistics and Transport IT Suppliers. He brings over 25 years of experience in ICT projects within the transport and logistics sector, specializing in the implementation of industry-specific software such as TMS, WMS, and route-planning solutions.

He is closely involved in key innovation initiatives, including the e-CMR/eFTI Benelux pilot, standardization efforts (OTM5, Deflog), and the “Paperless Transport” initiative led by the Dutch industry association TLN.

DALTI (dalti.nl) is the industry association representing ICT suppliers for the transport and logistics sector. DALTI focuses on collaboration, knowledge sharing, and standardization, acting as a unified voice for technology providers. The association aims to simplify system interoperability, strengthen integration, and accelerate digital innovation across the supply chain.

Enrico leads AWS business for Public Sector Transport and Logistics in EMEA at AWS. With over two decades of experience and a blend of strategic thinking, technical proficiency, and customer-centricity assists customers accelerate their innovation. His mission is to empower business leaders to achieve their objectives through technological innovation, ensuring tangible value delivery and driving meaningful change.

Michael Rolle has 25 years of experience in Logistics, Private Equity and Finance. He is currently CFO and Managing Director at DHL Supply Chain, the market leader in Logistics. Since 2021 he is also CFO for the Global DHL Fulfillment Network for eCommerce. In the past Michael was CFO / CEO for various entities of DHL as well as Group Head of M&A and SVP Corporate Development.

Before Michael worked for 7 years at Private Equity firm Apax Partners where he completed and led several investments in Business Services and Retail.

Next to his roles at DHL, Michael is an Advisor/Board Member for Private Equity firms for on Logistics and M&A and is on the Advisory Board of Lobster. He is an active Investor into VC and PE backed companies.
Michael holds a PhD in Econometrics from Cologne University and studied at Harvard University, HEC Paris and ESADE Barcelona and conducts regular teaching assignments on M&A and Logistics.

Karsten Schmidt is the director of Hapag-Lloyd’s “Live Position” and “Track & Trace” visibility products, which use IoT data from 1.6 million containers to drive a new era of supply chain transparency. With more than 20 years of experience in global shipping, Karsten brings deep expertise in sales, digital transformation and customer engagement. Prior to his current role. Prior to his current role, he led the US Gulf & Pacific sales organisation and helped shape Hapag-Lloyd’s digital strategy as Director of Digital Transformation.

Frank Weeber is the Managing Partner of Intodata Netherlands BV, part of the Cronos Group. With over 25 years in ICT, his last decade has been dedicated to data management, integration, and digital transformation. He specializes in helping mid-market companies build scalable data platforms, streamline complex data migrations, and automate business processes to drive operational efficiency and strategic decision-making.

Intodata focuses on connecting disparate application landscapes and eliminating manual work through data engineering and workflow automation. The company delivers actionable business insights, a topic Frank will explore at the Data Hero Summit X in Rotterdam.

As part of the Cronos Group—with over 9,000 employees in the BeNeLux—Intodata leverages a strong network to deliver comprehensive solutions for complex data challenges, especially in modern supply chains.

As CEO of Lobster, Tim Srock is driving international expansion and operational excellence. Previously, as CEO of Mendix, a Siemens subsidiary, Tim accelerated growth and formed strategic partnerships.

Jethro Borsje, Chief Product Officer at Lobster, leads the vision for data integration and automation. With 15+ years of experience, he previously drove growth at Mendix and TimeSeries.

Patrick Ryan’s wealth of experience has been built on a myriad of changing roles in different industries. Whether business oriented as a Process Architect, an SAP Project Manager or as the founder of a boutique import Company or technically focused as a Portal Architect, Product Manager or Technical Consultant, Patrick has gathered hands-on insights across a wide range of industries in Europe. Having studied International Management in the USA and Spain, Patrick’s focus is very much on using technology to solve business problems.

Lisa Aarsman is a senior go-to-market leader specialising in data integration, digital transformation, and AI-enabled operational excellence. At Lobster, she helps organisations build resilient, AI-ready supply chains by connecting systems, processes, and people through no-code data integration. With extensive experience across go-to-market execution and partner ecosystems, Lisa offers practical insight into transforming complex data challenges into measurable business outcomes, alongside a clear perspective on the evolving talent needs in the age of AI — a topic she will explore at the Data Hero Summit X in Rotterdam.