9.15 | 14 May 2025 | Showpalast, Munich
Lobster Data Hero Summit. The Future is Connected.
Ready to build stronger connections for a better future?
- Be Inspired by Thought Leaders & Industry Experts.
- Unlock Industry-Specific Insights.
- Discover Ground-Breaking Product Innovations.
Your Data Journey Starts Here.
Watch the teaser and get a first glimpse of the Data Hero Summit.
Highlights: What’s in Store.
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Thought Leadership From Global Experts.
Gain fresh perspectives on today’s most pressing topics – from geopolitics and ESG requirements to tech trends like AI, the state of digitalisation, and the future of leadership and collaboration.
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Executive Insights From DAX Leaders.
Hear firsthand from seasoned executives and board members of top-tier companies as they share their take on the current economic landscape and what lies ahead.
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Industry-Specific Breakout Sessions.
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Experience What’s Next.
Unlock the Power of Your Data.
No matter how you do business. No matter your industry. If your organisation deals with complex data and processes, this is the event for you.
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Where Data Heroes Meet.
Big minds. Bold insights. All in one place.
Our Speaker Line-up.
We’re bringing together top international experts to share insights on geopolitics, digitalisation, data integration, supply chain, sustainability & more.





























































The Lobster Data Hero Summit Agenda.
From main stage keynotes to focused industry tracks and hands-on sessions – the Data Hero Summit agenda is packed with insights, innovation, and inspiration. Plan your day, pick your path, and make the most of every moment. Our sessions are mainly held in English, but don’t worry! We’ll provide you with real-time translations into German as well.
09:15 - 09:25
10
min
Welcome to the Lobster Data Hero Summit – the only people-centric data conference with real-world solutions to concrete industry challenges. Join Claudia and Tim as they set the stage for an inspiring day of inspiration, innovation, and meaningful connections.
09:25 - 10:00
35
min
In today’s interconnected world, businesses are facing unprecedented geopolitical upheaval. We have entered a new era of deglobalisation where ongoing trade and technology barriers are restructuring the global economic order. We are seeing a decoupling of the digital economy, the Transatlantic alliance is fracturing, and global supply chains are coming apart at the seams. Governments […]
10:00 - 10:45
45
min
Geopolitical shifts, digital transformation, and sustainability challenges are reshaping the environment in which organisations operate. This expert panel provides a comprehensive analysis of the political, economic, and societal forces influencing decision-making today. Key topics include the role of AI, evolving regulations, supply chain resilience, and the increasing importance of connectivity and data integration.
10:45 - 11:15
Coffee-Break
11:15 - 12:45
90
min
In an era of economic, societal, and political uncertainty, companies face mounting pressure to stay agile and competitive. Many struggle with data silos, inefficient collaboration, a lack of actionable insights, and increasing compliance demands – all of which hinder growth and innovation. In this keynote, Tim will break down the real-world challenges companies are facing […]
12:45 - 13:45
Lunch Break: Refuel & Connect
13:45 - 16:30
165
min
While the main stage takes a break, the event continues across four parallel breakout sessions, offering deep dives into key topics. The exhibition area will remain open, offering the perfect opportunity to connect with our partners, attend prescheduled 1-on-1 sessions with data experts, and discover the Lobster Data World.
16:30 - 17:00
30
min
Standing in the ruins of the worst storm in Everest history, how do you regroup, refocus and begin the climb again against all odds? Scaling the world’s highest peak demands more than just physical strength – it requires teamwork, resilience, and decisive leadership under extreme pressure. Cathy O’Dowd, the first woman to summit Mount Everest […]
17:00 - 17:30
30
min
From shifting geopolitical alliances to the pressures of digital transformation and sustainable operations – in a world defined by complexity, leadership must be anchored in clarity. In this closing session, DAX veterans Dr. Thomas Enders and Jim Hagemann Snabe reflect on the key economic, political, and technological forces set to shape global business in the […]
17:30 - 17:40
10
min
As the Data Hero Summit draws to a close, we reflect on a day defined by shared ideas, meaningful connections, and the power of collective action. This closing speech highlights the importance of community in solving today’s toughest challenges.
17:40 - 21:00
200
min
Wrap up an inspiring day with relaxed networking, tasty snacks, and refreshing drinks. Join fellow guests, speakers, and Partners for informal conversations and new connections in a laid-back atmosphere – because some of the best ideas happen after hours.
13:45 - 14:15
30
min
In this session, Frank Glienke, Senior Corporate Logistics Manager at Lindt & Sprüngli will share how the company has significantly enhanced transparency and control across its international supply chain. By integrating CO? tracking, empowering teams and enabling real-time access to shipment conditions and locations, Lindt & Sprüngli has successfully built a robust track & trace […]
14:15 - 14:45
30
min
Discover how METRO.digital is streamlining invoice processing across 21 countries and handling over 30 million invoices annually. Faced with varying legal requirements and evolving VAT models, METRO.digital built a centralised, scalable e-invoicing framework that balances global standardisation with local compliance. Flexible middleware, hybrid integrations, and multi-format support are key features that connect suppliers, systems, and […]
14:45 - 15:30
45
min
In the fast-moving world of retail, seamless data integration is essential for efficiency and competitiveness. This panel brings together industry leaders to share how their businesses are approaching integration. From global inbound logistics management – including supplier portals, shipment tracking, delivery planning, and CO? reporting – to building a fully customised platform, this panel delivers […]
13:45 - 14:15
30
min
In this session, we shine a light on two leading manufacturing companies in the steel industry – Krone and Damstahl – to discover how they are overcoming key data integration challenges. Through their real-world use cases, Maximilian and Soren explore solutions to common connectivity issues in manufacturing, including IoT integration for machine learning, supplier connectivity, […]
14:15 - 14:45
30
min
This session highlights the data integration challenges faced by manufacturing companies, using real-world examples from the automotive sector. MHP – A Porsche Company and Alliance Automotive Group share how they are addressing complex connectivity needs across the value chain to create streamlined, scalable data environments.
14:45 - 15:15
30
min
15:15 - 16:00
45
min
In today’s fast-moving, tech-driven world, supply chains are no longer just about moving goods – they’re about moving data. Join us as we dive into the real-life transformation of a traditional manufacturing environment into a connected, intelligent supply chain. Discover how SCOPTIS used Lobster tools to tackle real-world challenges, bringing visibility, speed, and simplicity to […]
13:45 - 14:15
30
min
As industrial IoT continues to redefine the manufacturing landscape, connectivity is no longer a technical detail – it’s a strategic advantage. This panel brings together leading experts to explore how manufacturers can break down data silos, connect machines, systems, and partners, and transform operational efficiency. Discover how real-time data, smart integration, and IoT-driven insights are […]
14:15 - 14:45
30
min
How can large industrial organisations transform complex legacy structures into agile, data-driven processes? In this session, thyssenkrupp shares its approach to digitalising business operations – from integrating fragmented systems to unlocking the full value of data. Learn how strategic digitalisation efforts can be harnessed to standardise workflows, enhance transparency, and lay the foundation for smarter […]
14:45 - 15:15
30
min
Join Rik Bos as he showcases how businesses are streamlining supplier and logistics integration to stay competitive in a digital-first world. In a sequence of live demos, Rik will unpick how pre-configured connections, automated workflows, and real-time data exchange can impact all areas – by accelerating onboarding, unlocking end-to-end visibility, and reducing complexity.
15:15 - 15:45
30
min
From capacity crunches to time-critical demands, air freight is under more pressure than ever. In this panel, experts from Condor and Sovereign Speed take the stage to explore the rapidly evolving world of air cargo. What are the key operational and regulatory challenges shaping the industry today? How can greater connectivity, real-time data, and flexible […]
13:45 - 14:05
20
min
14:05 - 14:25
20
min
Dr. Jan Kunkler takes us on an insightful journey through the practical realities of supply chain intelligence, showing how the right data foundation is essential to creating powerful intelligence solutions within a connected ecosystem. This keynote cuts through the hype to reveal how logistics companies are leveraging partner expertise at every level of the supply […]
14:25 - 14:45
20
min
One Thousand GmbH showcases how the Lobster Intelligence Ecosystem drives manufacturing intelligence and improves customer satisfaction. Drawing on their work with valve manufacturer Herose, Dr. Tobias Leippbrand and Fabian Bergmann will demonstrate how AI extracts vital data from technical documents and quality certificates for easy customer access. Discover how Lobster makes archives searchable and integrates […]
14:45 - 15:05
20
min
See first-hand how the Lobster Intelligence Ecosystem delivers proactive control. LIKE Solutions highlights how CargoCockpit & DelayDetector are transforming transport data into actionable insights. This keynote goes beyond basic KPI tracking (OTP, Cost, CO2) and dives into strategies to understand and avoid delays through historical analyses, anticipate disruptions with predictive ETAs and conduct statistical risk […]
15:05 - 15:25
20
min
In this insightful keynote Innomarks will showcase Innoflow, an AI-powered solution that instantly extract critical data from emails, transport documents, and attachments. See how Lobster then seamlessly integrates this intelligence directly into any transport management system (TMS), automating workflows like order entry and shipment updates. If you’re looking to eliminate manual processing, accelerate information flow, […]
15:25 - 15:55
30
min
Join Raz Ronen, CEO of Wisor.ai, as he shares how leading freight forwarders are cutting response times, boosting quote-win rates to focus on the shipments that drive real margin. In this session, Raz will explain how Wisor empowers teams to respond faster and never miss high-value opportunities with the tools they already use. Stick around […]
Our Partner Heroes.
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The Place to Be. Munich’s Showpalast.
From a cutting-edge 780 m² central stage area to vibrant networking areas, this isn’t just a place – it’s an immersive experience where big ideas and bold innovations come to life.
An Iconic Location.
Showpalast Munich’s striking architecture sets the tone for a summit that’s anything but ordinary — a place where innovation takes centre stage.
Inside the Experience.
Step into a space built for inspiration, with 5 dynamic stages, immersive experiences, and countless opportunities to connect and collaborate.
Your Map to What’s Next.
From the Supply Chain Experience to the Product Zone, Networking Area and Partner Hub — the floor plan is your guide to a full day of discovery.
The Must-Attend Event for Business & IT.
Whether you’re driving strategy or building the tech – this is where the future of data integration takes shape.
For Decision-Makers: Strategic Insight Meets Business Impact.
Get exclusive access to executive-level discussions, industry trends, and innovations shaping tomorrow’s business strategies. Network with DAX leaders and see how data integration can unlock growth.
Top Reasons to Attend:
- Gain boardroom-ready insights from C-level speakers and experts
- Explore case studies from brands like Metro.digital, Lindt & Sprüngli, Coop, KRONE, Coop, Alliance Automotive, & many more
- Connect with peers facing similar digital transformation challenges
For IT Leaders: Hands-On Demos & Deep Dives.
Experience the next generation of data integration solutions first-hand, from live demos to architecture deep dives. Connect with product experts and peers solving complex data challenges in real time.
Top Reasons to Attend:
- Test-drive new Lobster features in the interactive product zone
- Join sessions tailored to tech leads and integration specialists
- Explore Partner tech and build your integration roadmap with confidence
Industry Tracks That Go Deep.
Dive into focused tracks for manufacturing, retail, and logistics. Each session is packed with expert insights, hands-on experiences, and valuable takeaways that speak directly to the challenges and innovations shaping your sector.
Manufacturing.
Discover how manufacturers are tackling global complexity with smarter data strategies — from supplier integration to real-time production analytics and compliance automation.
What we’ll cover:
- Seamless supplier integration and order tracking at scale
- Real-time data use for quality control and efficiency gains
- Navigating financial compliance in cross-border operations
Retail.
Explore how leading retailers manage constant change – from fast-moving product data to price shifts and multi-channel inventory management – with data integration as a strategic enabler.
What we’ll cover:
- Managing dynamic, seasonal product data across suppliers
- Keeping assortment data accurate and actionable
- Optimising stock levels, pricing, and product availability
Logistics.
Join supply chain and logistics leaders as they unpack how streamlined connectivity, automation, and real-time visibility are driving digital transformation across the industry.
What we’ll cover:
- Building seamless data exchange between suppliers, LSPs, and platforms
- Reducing time-to-value with reusable integrations and workflows
- Enabling automation and visibility across modern logistics networks
The Only Thing Missing Is You. Request Your Free Ticket Now.
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Participants
Participants from all industries.
Stages
Stages covering key industry topics
Speakers
Influential guest speakers.
Lobster Data Hero Summit I 14.05.25
Your Questions, Already Answered.
When & where will the Lobster Data Hero Summit take place?
The Lobster Data Hero Summit 2025 will be held at the Showpalast in Munich on 14 May 2025. The event runs from 9:15am to 5:45pm, followed by some networking with drinks and snacks. Doors open at 8:00am, so arrive early and get settled for a day of insights.
What language is the event in?
To ensure inclusivity, the event will be primarily held in English, but we’ll also provide you with real-time translations into German. There will also be a select number of sessions in German.
Who should attend the event?
The Lobster Data Hero Summit is a must-attend event for professionals involved in data management, integration, and logistics. Whether you’re a data strategist, a supply chain expert, or an IT professional, this event will provide you with insights, practical solutions, and the opportunity to network with peers, experts, and thought leaders in the data and logistics industry.
Will the content be available online?
After the event, we’ll upload key session recordings and highlights to our website, but the full agenda, exclusive insights, and networking opportunities are only available live at the event.
How do I get there?
From Munich Hauptbahnhof (Main Station), you can take a taxi or public transportation. The U6 subway line takes you directly to Fröttmaning station, which is the nearest stop to the venue. Parking is also available nearby, e.g. at the Avantpark car park in Maria-Goeppert-Mayer-Straße (free of charge for our visitors) or in the P&R Parkhaus Fröttmaning (chargeable).
Are there hotels nearby?
If you’re coming from further afield, we can recommend the following hotels: Ameron München Motorworld, B&B Hotel München City Nord, Flemings Hotel München Schwabing, Mercure Hotel München Schwabing, Marriott by Courtyard in Garching.
Can I bring a colleague?
Yes, you are welcome to invite your colleagues to the event! For accreditation, simply forward your personal invitation and/or ask them to register via the event website.
Will food and drinks be served during the event?
Yes, we will provide catering throughout the day, including snacks, lunch, and drinks. After the event, we will also offer some snacks and drinks.
Is the event accessible for people with disabilities?
Yes, the Showpalast is fully accessible for people with disabilities. If you need any specific assistance or have any questions regarding accessibility, please let us know via events@lobster-world.com.
How do I stay in the Lobster loop?
You can stay updated on all event news, schedules, and announcements by following us on our social media channels. Updates will also be sent via email to all registered participants.
Can I attend the event virtually?
While we recognise the convenience of virtual participation, the Lobster Data Hero Summit is built around our vision of connecting people and data and is therefore designed to foster real-world connections.
To fully experience the dynamic sessions, hands-on interactions, and exclusive networking opportunities, we encourage you to join us in Munich where Data Heroes come together in person.
Are there any sponsorship or partnership opportunities for the event?
If you are interested in sponsoring the event or exploring partnership opportunities, please contact our Partner Team via events@lobster-world.com for more details.
What happens if I can’t attend after registering?
If you are unable to attend the event after registering, please inform us as soon as possible via events@lobster-world.com. We understand that plans change, and we will assist you with the next steps.
Main Stage mit deutscher Live-Übersetzung
